Displaying links to product pages from an abandon cart or displaying a specially creat offer for historically view products can encourage you to complete your purchase. Stage – Customer after purchase Goal at this stage: Increase customer satisfaction and build trust and “sympathy” to increase the likelihood of another purchase. What to use? Personaliz transaction messages with thanks for purchases and information about delivery, shipment, transport, indicating the information ne at a later stage of the transaction. This is the time for actions that will help maintain a high level of customer satisfaction with the purchase made.
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For this purpose, we can send him, for example, links to “how to” materials or user manuals (depending on the specificity of the product). In the case Henan Mobile Phone Number List of repeat demand for a product (. a product from the FMCG group, pet food, stationery for artists, drawing, painting), it is worth creating automations reminding you of the upcoming time when the purchase can or must be made (replenishment). Ongoing e-mail marketing communication – let’s provide the client with newsletters with an emphasis on information about products view and historically add to the basket, but also do not forget about other products. In this way, we can build and increase interest in the largest part of the store’s offer.
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Current communication through Web push messages – thematically relat to mailing is an alternative channel for sending information contain in offers distribut by e-mail. Continuation of the use of personaliz areas of the store’s USB Directory website (banners, recommendation frames). Stage – Sleeping Client The goal at this stage: Persuading people to return to the website and restore interest in the store’s offer. What to use? Special e-mails with a great offer. After returning to the website, let’s show the customer the forms that examine opinions and preferences .