Empik proTIPS on creating categories it is worth that there are at least products in each category let’s hide empty categories when creating a category tree, it is worth consulting a person responsible for SEO activities of our wsite, who will help us choose names and group products in such a way that they are friendly to Google search engine algorithms and correspond to phrases enter by users into the search engine. Eample The SEO specialist, bas on the volume of searches for given phrases, recommend using the categories most frequently search by users in the tree, in this case sey lingerie instead of sey lingerie product categorization Source Ahrefs Shopping cart in the upper right corner .

What’s it like working with

Testing new solutions is a practice recommend for owners of online stores. However, there are some elements that, due to the habits of users, should Thailand Mobile Number List be in one specific place. So it is with the basket. Many AB tests confirm that it should be in the upper right corner. All changes to its location result in a decrease in the number of transactions. shopping cart in the online store Source ssklepllita.waw The size of the cart icon should match the design of the wsite so that it is not obscur by other elements of the wsite. Its appearance should also suggest its function.

Gain from using this report

An eample of a poorly design shopping cart shopping cart in the online store Source skultura Defects No icon Lack of proper visibility – it merges with the entire menu of the wsite Inappropriate item size It doesn’t encourage you to click Ability to purchase USB Directory and access the shopping cart from any level It is worth making the basket available from every level of the page – both the main page and the category, subcategory or product itself. We should also make sure that, just like in a brick-and-mortar store, the customer can check what he has add to the basket – what products and in what quantity.