How does the advertising network on Amazon work? Can you analyze campaign results? What are the customer service standards? Przemysław Piętka, CEO of the Rapid Launch agency, will talk about it. We have introduc the first steps on Amazon here Przemysław Piętka CEO of Rapid Launch about himself I run an agency that supports Polish companies and sellers who are doing well on the domestic market, but do not rest on their laurels and want to try something more, develop their business and start selling abroad on the Amazon platform.

The design process of producing

Sastian Suma We have register on Amazon, introduc products and are waiting for customers. Where to get the first client? What are the sales mechanisms? Przemysław Piętka At the very beginning, it will certainly be difficult to invite the customer Denmark Cell Phone Number List to our product card, which is why PPC ads offer by Amazon will come in handy here, thanks to which you can promote your products through paid campaigns. What does this network look like inside Amazon? The basis is the tool for promoting products bas on keywords in the Amazon search engine, similarly to Google Ads. We do research on keywords for which we want to be display, choose the rate we are ready to allocate and then optimize the campaign.

When working on the design

For novice users, Amazon provides an automatic campaign option – we don’t have to set anything there, the algorithms adjust the keywords for which the product will be display. It is worth testing this option at the very beginning, because we do not USB Directory know which keyword will convert well. By devoting part of your budget to an automat campaign, you can pull out some interesting keyword data. It’s very similar to the Google Ads network. How many ad spaces does Amazon provide in search results? On the main page, these are the first four places.