Portuguese on the Internet – What is the Impact on Business Strategy?

Internet usage in Portugal is increasing, do you need to change your company’s strategy?

Fernando Coimbra Lopes
Nov 1, 2012
If you don’t want to miss out on the Internet, innovation in marketing and sales , and keep an eye on the competition, generating business online is of fundamental importance. Of course, if you want to be one step ahead of the competition!

According to data from Bareme Internet 2012

Internet penetration in Portugal is ten times greater in 2012 than it was 16 years ago.

According to this study, there are 5,223 thousand Lebanon Mobile Number List individuals who use the internet, a figure that represents 62.8% of the universe made up of residents on the mainland over 15 years old.

Phone Number List

internet usage in portugal increases

Younger people, those belonging to higher social classes and Algeria Phone Number List students are the sociodemographic groups that stand out, with internet usage rates well above average.

71.6% of men are Internet users, as are 54.8% of women, with Internet use among them having grown around 15 times in 16 years.

internet usage by age

Internet usage in Portugal is increasing. Do you need to change your company’s marketing strategy ?

 

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