2.2. Market-adapt content and conversion tools Using these SMART tools to create conversion elements such as Landing Pages or Pop-ups, essential for the success of any digital strategy, makes adapting your digital resources increasingly simple and economical. Adapting the keywords that your business nes to the languages of the countries […]
2. Why are most sales lost? Most sales are lost because of not knowing how to close them or because of trying to close them at the wrong time, either too soon or too late. Even if a customer is thinking about buying, they successfully probably won’t say it out […]
1. The importance of choosing metrics appropriately according to objectives. How can they help us? All the steps and stages of the customer journey can be measured and classified in a metric. How does our buyer persona navigate? What type of content is most interesting to them? What type of […]
Sometimes I come up against a wall of incomprehension when I tell people (clients, competitors, the baker in my street) how I run my business. ‘Our communication agency in Antwerp shares knowledge about our field for free,’ I tell them, whether asked or not. ‘We write a weekly blog about […]
Since 2004, Facebook has been the social medium. I remember that in 2009 I enthusiastically exchanged my Hyves page for a Facebook account. Nowadays, being a member of Facebook is a little less revolutionary; even large companies like P&G, Delhaize and Krëfel are present on it. Why? On Facebook you […]
A marketing stunt by a Delhaize in Brussels recently made headlines. A striking text hung on a shelf with beers: 2 Coronas bought, 1 Mort Subite free Joking about the deadly coronavirus? Should be allowed, according to the owner of the store in question. However, a completely different sound is […]
The corona problem has forced many organizations to engage in some form of crisis communication. Your company is undoubtedly no exception. After all, customers need to know where they stand: Can they still contact your company for products You get the right phone number list contact lists for your products and […]
Promotion technologies includeand other methods of attracting clients. If you use them correctly, you can increase coverage and improve. We will consider the most popular promotion technologies. Technologies for promoting services Here are the main tools that businesses use to promote their services. Of marketers spend most of their time […]
Large photo banks Pixabay, Pixels, Canva, Depositphotos and Shutterstock have closed access to illustrations for companies from Russia. Where can you look for photos for your projects now? Of course, you can take a shortcut and download content from the Google or Yandex “Images” tab and pretend that the 2000s […]
SEO success depends on delivering high-quality content to your audience. What exactly does “high quality” mean? Content has many meanings. In digital marketing, it is the information that a website displays to users. Every web page has content. “High quality” content should address the following issues: What are the needs […]
Svitlana Nekrasova, a content manager in the field of CSR (corporate social responsibility. Shares tips on creating an effective CSR strategy. We share with Media Inweb readers. Corporate social responsibility (CSR) in the business environment is gaining more and more importance and is becoming an important element of the strategy […]
Infrastructure refers to the fundamental Updated 2024 facilities and systems that support a society’s economic activities, quality of life, and overall development. It encompasses a wide range of assets, including transportation networks, energy systems, communication systems, water and sanitation facilities, and public buildings. Types of Infrastructure: Transportation Infrastructure: Roads, highways, […]
