Does your company operate in e-commerce and are you looking for ways to boost your online store’s revenue? Did you know that you can count on email automation to achieve this goal? In addition, everyone knows that email marketing is a widely used resource to optimize processes, streamline company communication and make sales. Now imagine these two resources (automation and email marketing) working together. Awesome, right?
Come with me in this post if you want to know how to implement this feature in your company and achieve better results and conversions.
Email marketing automation: why use it?
The term email marketing refers to all marketing Indonesia Phone Number Data actions that involve communicating with your leads or customers, using email as a channel. Okay so far?
Email marketing automation is a tool that allows you to automate all email sending processes. With email automation, you can schedule a sequence of emails sent according to a pre-established routine, for example: sending an email as soon as a contact fills out a form or makes a payment.
With this feature, you can determine the communications that a given contact should receive based on the actions they take or during the evolution of the purchasing journey.
Check out some of the benefits of email automation:
It works 24 hours a Argentina Phone Number List day, 7 days a week;
Reduction of manual work and optimization of time;
Once automation is activated, there is no need to keep your computer on (sometimes it seems obvious)
Facilitates and speeds up marketing and sales actions;
Automation communications, if segmented, make your actions more precise and effective;
And, because of all this, there is an increase in conversion rates and sales.
How can I use email marketing automation in my campaigns?
