Have been doing a ton of content writing recently so I thought I’d share some of the things that have worked for me to get a handful of articles onto the first page of Google for their respective searches. Content writing is a long grind, but there are some strategies that I’ve tested and have worked to get my articles up and ranking quickly.
Know Your Audience
One of the first things you’ll be asked when launching a new business venture is “Who is your audience?” Well, when it comes to search and content marketing, the keywords are your indicator of what the audience wants. Let’s say I know a ton lebanon telegram mobile numbers about investing in energy stocks but everyone is searching for strategies to invest in tech and growth stocks, I may need to need to weigh my options.
While it’s not necessarily
True that you should always go for the highest volume keywords, you do need to make sure that what you are writing has value and is being sought out by people, which is generally validated in keyword research. To the point about writing to the highest volume keywords, it can actually work in your favor to find keywords that might have lower volume but are less competitive so you can actually make a splash in the rankings.
Write for the Users
After knowing who your audience is and what they are seeking, the most important thing to focus on is writing content for the users. While you might think you have to most technically sound content in the world, people don’t usually seek academic journal-like writing to cultivate potential customers when looking for something on Google. Make your writing more human. I’m no graphic designer but think about some of the best content you’ve seen or the most shareable content.
A lot of the time
They have a killer graphic to illustrate a concept or summarize the article. When I ask myself the question about improving the article for the user, one of the first things I think of is making the content more digestible with a graphic. Either a graphic that highlights a specific concept or summarizes the key content. It makes for a much aero leads easier reading experience for the users and provides a lot of value. Additionally, I’ve seen the rankings of my articles go up immediately after adding a quality image or infographic to the page. Make sure to properly tag the graphic with relevant keywords too.
