Why a marketing strategy in a family business

Product card optimization If the main goal of our website is sales – the product card is the place that we should take care of the most. If we do not provide the user with the information he is looking for at this stage, his visit will probably not end with a purchase. It is also worth remembering that if you run an online store, campaigns target at the product card Google Shopping , remarketing, sales from the Facebook catalog are the most effective and profitable. Why? They reach users at the lowest stage of the sales funnel – those most likely to buy.

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Even the best campaign will not bring the desir results if, after entering the product card, the user does not find the answer to his questions. And despite the fact that by clicking on the ad, he was willing to buy from us – in a sense of dissatisfaction, he will Benin Mobile Number List go to our competition. Product card optimization High-quality product photosvideo One of the steps we should take to make our product page more effective is to ensure the right quality of the photo. This is the first thing our potential client will notice – especially if we represent the fashion, jewelery or decor industry.

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In The Process Of Building A Marketing Strategy

It is important that the photo is of the appropriate resolution and, if in our industry they “make a difference”, the user can easily see important details. It is then worth taking photos from different perspectives, including close-ups of key features. In addition, we recommend adding the option of enlarging the photo – preferably to a size USB Directory not exceing the size of the monitor. Photos on the product page cannot be too heavy, as they will slow down page loading. And this, in turn, is inadvisable both in terms of UX and SEO ranking. Ideally, the weight should be a maximum of KB. To ruce it without losing quality – we can use from commonly available online compressors, stinypic.

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