It is very likely that you find yourself in a dangerous situation if you recognize yourself in a marketer who does not know how artificial intelligence can revolutionize his work, but do not worry: there is a way to start, and it refers to understanding how marketing and artificial intelligence can ally , analyzing the current situation and future evolutions. Buying products online has become a daily practice that in itself is no longer as extraordinary as it was ten years ago. There are a truly large number of websites that offer products of the most disparate types.
What we want to offer you in this article is an
Overview of the 10 best practices to ensure that you can stand out in this myriad of websites not so much for the products but for the experience you offer the user. Let’s start by clarifying a key concept before diving into the more specific aspects of the topic. What is conversion rate? It is the percentage of visitors who performed the specific action that whatsapp data you have defined as the objective of your campaign. In the case of eCommerce, the most typical cases of conversion are : A user who buys A user adding an item to the cart A user who adds the item to the wishlist Registering an email Sharing through social media On average, the conversion rate of an eCommerce is around 1-2% .
The Importance of Website Structure The
If you don’t see yourself in this data or if you are one of those who have reached the average conversion percentage and want to improve, then aol email list you are reading the right article. Here, we will guide you through understanding what actions to take to increase your conversion rate and take it above the 2% average . In particular we will analyze: E-Commerce:
Research Phase: The Importance of Filters The Product Page:
The Importance of Copy and Images Product Reviews: What Others Say Matters The User: The Importance of Personalization Live chat and contacts: synonymous with reliability and transparency Shipping: The Benefits of Free Shipping potreban je web marketing The Cart: Best Practices The checkout phase: simple and immediate Multichannel: added value for you and the user New call to action Of course, if your conversion rate is less than 2%, it doesn’t mean that your website needs to be rebuilt from scratch.
