Throughout the Interview with history of marketing and advertising algeria phone number lis music has been used in various ways to achieve multiple objectives. Now in this digital and connected ecosystem the alliance between social media and music allows for the creation of strong and close relationships between companies and clients. tells us how it unites brands and users by telling stories through music.
Do you remember Carlos Jean’s Plan? It was a successful advertising campaign that generated a huge media impact and paved a new path in the way brands engage with their audiences. Behind this project was MUWOM the fruit of the personal and business relationship between Carlos Jean artist and music producer and Roberto Carreras currently Managing Director of this innovative agency.
different sectors such as Ferrari Coca-Cola San Miguel and Renfe.
These projects have Interview with featured artists such as Bebe Pablo López and of course Carlos Jean himself. But the real protagonists are the users the fans the clients. Roberto Carreras reflects in MUWOM’s offices in the center of Madrid on the role of music in customer loyalty and engagement the two-way relationship between artists brands and users enabled by new technologies and also on turning employees into influencers through adequate working conditions.
Carreras tells us how the idea behind MUWOM came about inspired capital expenditure is expect to increase in 2025 by the emotions evoked by music; how this digital agency manages to create unique music branding projects for each brand and each audience; and the foundation of its value proposition and business model which has earned them so many awards throughout their business history.
Music branding: uniting brands and customers
In the era of massive Interview with audiences advertising saturation and angola lists as a general rule low user engagement in branding initiatives MUWOM proposes music branding as in companies’ digital marketing strategies. Roberto analyzes the change that has occurred in recent years in the relationship between artists and their fans similar to the one that has occurred between brands and their customers thanks to .