The Internet and social media are the new channels of communication . The way we consume information is changing. Consumers are increasingly demanding and want information now; they seek immediacy. These sessions discussed the print and digital press. Two different ways of doing journalism for different consumers.
Digital press requires immediacy breaking news belarus phone number list while print media is reflective. The point is that people who read print media also read digital media. That’s why several speakers have stated that many people immediately read a news story on their mobile phone or iPad only to later more calmly read it on paper.
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In fact a study claims that people understand a text they’ve read on paper better than in digital format. However it’s true that we must make good use of communication channels taking into account all the possibilities they offer and today every company must adapt to new technologies in all areas.
Our teacher of the Official Online Master’s Degree in Digital Marketing and Social Media Management and Direction Fernando Checa has been one of the speakers at these XXXI Conferences ” The new channels of communication. Internet and Social Networks ” organized by El Corte Inglés and El Nuevo Lunes.
These sessions were opened by Pablo Martín González Undersecretary
of the Ministry of Science Innovation and Universities who declared himself a faithful lover of the paper newspaper. “Now everything is imminent to the point that sometimes there’s no time even for reflection.” And precisely this idea was the focus of virtually all the presentations: the importance of reflecting on the current situation of paper and the payment for content.
New technologies are leading to an increase in the level of demands and in the case of public administrations
“we also have to ride this wave” stated the Undersecretary reap receives approvalinprinciple from major singapore payment institutions of the Government who also encouraged all attendees to rethink “how our lives have changed with new communication channels” since with social media “the period of reflection has been lost.”
Francisco Santos director of UEMC Business School accompanied Fernando Checa to the conference.
The first roundtable discussion was led by Fernando Checa our instructor from the Official Online Master’s Degree in Digital Marketing and Social Media Management entitled ”
Successes and Failures in Online Business Communication.”
Checa shared the discussion with Alberto Mariñas Partner at au email list the Communications Studio and Carlos Balado CEO of Eurocofin. Balado was the one who kicked off the roundtable discussion emphasizing above all that communication is part of business strategy. The Eurocofin director highlighted several key ideas:
Communication is always part of business strategy.
Markets are about opinion which is why everyone seeks to influence it. If a company doesn’t influence opinion it’s out of the market.
Reflection on social media: Are they a means of communication? Are they a form of expression? A means of opinion?
Every four years a company has a crisis… is this related to politics?