We divide them into several groups, each of which is related to a different need. Power words can therefore arouse desire, greed, a sense of security, a sense of unavailability, etc. In addition, words referring to the senses have a great impact on the recipient – which strongly affect the imagination, . “rustling”, “slippery”, “soft”, “shining”). Match the message to the searcher’s intentions Put yourself in the shoes of the recipient and think about the purpose of typing something into the search engine. Use the language of benefits Convince the user that entering the site will provide him with real benefits.

Marketing Strategy And Its Translation Into Business

Don’t forget about keywords The description must contain the keyword and answer the user’s query so that the person looking for the information can decide whether the site meets their needs or not. Admittedly, the mere presence of SEO phrases Ivory Coast Mobile Number List in the meta description is not a ranking factor, but it increases the chance that a potential recipient will visit your website . Remember that search engines often bold key phrases from the user’s query, which further catches the user’s eye. In addition, including phrases is a much greater chance that Google will actually display the description you have prepared, and not take the content from the page.

Is Marketing An Expense Or An Investment

It is best to use the keyword in its unchanged form. Try to make it look natural. SEO audit prepared by specialists Check out our >> OFFER << Don’t avoid emojis This is a useful element of short text formatting, thanks to which you will catch the eye and attention of the user. Especially since Google displays them in color. You can use USB Directory universal emojis or those that are related to the theme of the page. Mention parameters Wondering how to write a meta description for a product page? Mentioning the technical parameters of the product gives good results.