Facebook Attribution offers users the ability to generate detail. Reports in which we can find information about the device from which the conversion. Was made or detail data on various marketing channels, regardless of whether they are paid or organic sources. How to get start with Facebook Attribution? First, the most important information – launching. And using Facebook Attribution is completely free, but in order to use it. We must meet several conditions, including Company Manager and an advertising account dicat to our website. Administrator role in the Company Manager, implement pixel code on your page and conversion events must be set up correctly.

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When we meet them, we can start configuring the tool itself. Facebook Attribution – configuration The tool can be found in the main menu in the ads manager in the “Analyses and reports” section facebook attribution configuration The first step is to Cyprus Mobile Number List create a field of activity . Here it is also worth adding that we will not get access to the data immiately after configuring the tool. There are five steps to creating a field of activity. At the beginning, we select the correct advertising account – thanks to which we will gain access to data regarding campaigns run on Facebook facebook attribution configuration Then we select data sources.

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This can be a pixel, an app, or a set of offline events that give us access to conversion data and specific dates Facebook attribution configuration Now go to the “Users” tab. Here we have the option of granting access to reports in Attribution to specific USB Directory users Facebook attribution configuration The next and final step in creating a field of activity is to give the right name Facebook attribution configuration And… done! We have creat a field of activity. Please note that past purchase path or conversion data will not be available in Attribution. Their collection begins only when the field of activity is creat.