21 key elements that an excellent website must have! Does your website have them?
An excellent website will not only bring you more potential customers, but it will also increase your website’s return rate and conversion rate, thereby creating more wealth for you.
Webmasters often make subtle mistakes that often affect the final results. Whenever such mistakes occur, your visitors will think that your website is of low quality, which will in turn doubt the quality of your company’s brand. At the same time, visitors will shift their attention to other companies’ brands.
As market options emerge like mushrooms Canada Email Lead after rain, consumers can easily find similar products and services to your brand as substitutes. This often happens in electronic service stores (e-commerce), blogs, or businesses that use other online applications. Whenever your visitors see imperfections on your website, they will choose to buy from other brands.
Many entrepreneurs don’t even realize that their website has some elements that may turn off their customers. Even if your website has many basic elements, you still need to update new elements and add more elements to continuously improve and enhance your website design. This can further improve the user experience of your website and greatly improve the credibility of your business.
Here, you need to understand a fact: building an excellent website is not a “once and for all” thing. It is a process of continuous innovation, adjustment and testing. Only by constantly optimizing and improving your website can it become an excellent website that keeps pace with the times.
We will list in detail the 22 elements that an excellent website must have, please be sure to keep them in mind!
Next, let’s take a closer look at the details of each element.
1 Content Length
There is still a lot of debate about the optimal length of an ideal blog post. Some people think that the optimal word count for an article is around 500. But some people think that when writing articles, you need to release more literary cells, so it is not too much to write an article with thousands of words.
Our view on this issue is that the word count of a high-quality article ranges from 800 to 3,000 words.
At the same time, we emphasize the high-quality content of the article. If your content and the overall quality of the website are poor, even if the article has a lot of words, visitors will still be reluctant to read it, and your website will jump frequently. Every time a visitor jumps, Google will automatically record a bad performance of your website.
Key points:
A sufficient number of words in the article will often lead to a higher ranking on the website, but the more important point still depends on the balance between SEO and article readability.
2. Readability
Readability refers to the degree to which the content of an article is easy to read and understand, including website content, website articles, and cases. Please use concise sentences, paragraphs, and verb forms. At the same time, please delete ambiguous words or unnecessary words, and minimize the use of adverbs and adjectives.
Remember, a few simple words are worth a thousand words.
Take Hemingway for example. As the greatest American poet, his articles are usually concise and clear. Every sentence is free of excessive embellishments. In this writing style, he wrote a lot of famous American literature.
At the same time, it is recommended that you use software such as Flesch to detect reading difficulty and readability before publishing the article. This can not only improve the readability of the article content, but also optimize the content for mobile phone readers.
3 Grammar and spelling
Do you focus on similar topics for your website? Here again, the emphasis is on “high quality”. Spelling errors and poor grammar on your website will make visitors feel that your website lacks quality and quality, thus losing credibility to your company’s brand.
Before publishing an article, be sure to re-read it and check the grammar and spelling in detail. A better solution is to hire an experienced and professional editor to conduct a more professional review of your article. Therefore, a more comprehensive review of an excellent website includes grammar and spelling, which can highlight the professionalism of the website.
Formatting
Studies have shown that about four-fifths of people choose to browse the web.