We believe that written content can be perfect, but there is always room for improvement in design.
In this post, we’ll look at the key benefits of black and white emails , show you how and where to create them, and share some great examples.
Advantages of Black and White Letters
In addition to aesthetic pleasure, there are several other, marketing, reasons why many brands prefer this type of design. It martinique virtual phone numbers
seems that all the answers are on the surface, but perhaps something will be a revelation for you.
Black and white palette is a versatile color combination
Using a black and white palette may seem like a very unusual solution. However, the design of black and white letters from most famous brands shows the popularity of this trend.
Why? Sometimes it can be very difficult to combine brand colors with product colors in the same email because of the strong contrast.
Black-And-White-Emails_Examples
All this makes black and white email an ideal alternative to multi-colored letters.
Black and white letter design is stylish
The black and white background effect will make the email elegant and will be associated with something high-class. The black background will emphasize the contrast with the colors of the images. Dark space, as an integral element of dark design, will give more freedom for creativity.
Classy-Email-Design_Black-and-White
Easy to understand content
Want to put the emphasis how to find out how old a website is on text rather than images? Try your hand at creating a black and white letter, as using such backgrounds provides the greatest contrast with the text and draws the reader’s attention to the latter.
Black-and-White-Emails_White-as-Priority
Black and White Letter Design Examples
The following examples of black and white emails prove that just a few colors are enough to grab attention.
1. Everlane – Black Letter Luxury
Choosing the right shades of black can do wonders for your design.
The-Luxury-of-Black
Everlane shows you how to pair different shades of the color to make your email look chic and stylish
2. Victoria’s Secret – bright color on top of black and white
Not all black and white letters ca cell numbers consist of only white and black colors. There are many variations, when pictures or individual elements are drawn in blue, orange, green and other colors.
Black-and-White-Email-Design_Colorful-Accents
How to create such an email element in Stripo?
It’s as easy as pie.
drag the basic banner block into your email;
Banner Block_Black and White Emails
apply a gray filter to the banner image;
Setting Filters for Banners
then upload a picture of your value proposition as an additional image;
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3. Aritzia – white as a priority
When creating a letter in black and white, you can apply the same principles as when working with another color palette, while still choosing one color as the dominant one.
